Programs designed to tweak, twist, and turn your ad spend to produce more $$$.
Our programs work together as one unified selling machine. They rely on each other to grow your sales pipeline. Strategy enhancements are also available when your needs evolve.
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Growth marketing strategy
Does: Creates customized strategies aligned with your business goals
The consultation program
Part business consultants and part growth marketers, we're here to create more than just campaigns. We're here to understand your business, define success with you, and strategically steer you toward your goals.
Think of us as your extended team bridging the gap between long-term vision and short-term wins.
Key growth drivers included
Strategic guidance
Access our expertise to assess business growth strategies and tactics.
Conversion tactics
Reviews and testing to increase your website's conversion potential.
Performance check-ins
Monthly meetings to review CAC and pipeline generated.
Advisory sessions
Connect regularly to provide clarity, direction, and momentum on campaigns.
Essential RevOps support
Optimize your HubSpot configuration while giving you foundational support. We can scope any advanced implementation as separate projects.
Strategic content production
Does: Elevates your B2B brand above the sea of mediocre competitor content
The editorial program
Your audience is drowning in generic fluff meant for all yet captivating none. Gift them a narrative tailored just for them — because crap made for the masses resonates with no one.
Each piece we produce is backed by a strategic idea to enlighten, entertain, and propel your audience in their decision-making process (which we do really bloody well).
Key growth drivers included
Expert interviews
Use your team's expertise to craft content that's authoritative and rich in insights.
Content strategy
Tailored content plans to educate your audience and boost the buyer's journey.
Performance ad creative
Visually captivating ads backed by data analysis and market insights to drive conversions.
Ongoing creative refresh
Regularly updated content to give your brand a fresh, relevant, and engaging presence.
Video editing services
From product tours to screen recordings, we'll elevate your video content to align with your brand and delight your audience.
Common strategy enhancements
B2B performance marketing
Does: Boosts your brand and fills your funnel with engaged decision-makers
The distribution program
Your content is only valuable if it reaches your audience. inLink's Supercharge Framework will guide your audience from cold curiosity to warm engagement until they're primed to convert.
And your narrative will always be fresh and entertaining with the editorial program driving the creative engine. Then keep at it till they're primed to convert. Because honestly, who enjoys rewatching the same old reruns?
Key growth drivers included
Ongoing campaign development
Start strong with three diverse campaigns featuring up to 8 targeted ads. Ads are continuously refined based on audience engagement.
Paid media planning & buying
Methodical approach to ad placement to make sure your investments show up where they'll have the most impact.
Analytics tracking & reports
Monitor and analyze KPIs to refine strategy and continually provide insights to your campaigns.
Performance testing
Testing of ad variations to make data-driven and results-oriented decisions.
Conversion tracking setup
Get a better picture of your customer journey.
Common strategy enhancements